As a Business Administration student with a data mindset, practical experience in operating Shopee platform and researching Gen Z consumer behavior, I am looking for an internship opportunity at Upbase to develop in-depth knowledge of E-commerce. In the next 1 year, I hope to become a proactive member, capable of supporting the optimization of operational efficiency and e-commerce content. In 3 years, I aim to become a core specialist, contributing to the company's growth strategy through customer insights, data and technology.
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A mixed-method study has been conducted on the consumption behavior of Generation Z in Ho Chi Minh City, providing practical insights into digital marketing strategies through the analysis of the influence of 'Online Reviews' and 'Influencers'.
Dang Thuy Tram, Binh Thanh
(+84) 961 324 981
nguyenduchai.work@gmail.com
iamduchai.id.vn